ECommerce Web Analytics Analyst Job at Techvilla Solutions, Miami, FL

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  • Techvilla Solutions
  • Miami, FL

Job Description

Key Responsibilities
  • Analyze website and eCommerce performance using Adobe Analytics or Google Analytics.
  • Develop and maintain dashboards, reports, and data visualizations to track key business metrics.
  • Perform in-depth data analysis to identify trends, customer behavior, and optimization opportunities.
  • Monitor and report on web analytics KPIs, user engagement, conversion rates, and digital performance.
  • Partner with business, product, and marketing teams to provide data-driven recommendations.
  • Write and optimize SQL queries to extract, analyze, and validate data from multiple sources.
  • Ensure data accuracy and support ongoing web analytics implementation and reporting enhancements.
  • Present insights and recommendations to stakeholders to improve customer experience and business outcomes.
Required Skills
  • 4+ years of experience in Web Analytics or Digital Analytics.
  • Hands-on experience with Adobe Analytics (preferred) or Google Analytics.
  • Strong experience creating dashboards, reports, and analytical insights.
  • Solid understanding of Web Analytics KPIs, website optimization, and eCommerce/product performance metrics.
  • Strong SQL skills for data analysis and reporting.
  • Excellent analytical, problem-solving, and communication skills.
Preferred Skills
  • Experience with data visualization tools such as Power BI or Tableau.
  • Knowledge of A/B testing, conversion rate optimization (CRO), and customer journey analytics.
  • Experience working in Agile environments.

Job Tags

Contract work

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